- Keep your colors choices simple and restrained.
- Use complimentary colors for greater visual impact
- Don’t be tempted to use all your favorite colors. Instead choose a palette of 3-4 coordinating colors. Generally a primary color (or dominant), secondary color, and accent color.
- White, yellow and black stand out best against most backgrounds.
- Consider the background color when shooting your onscreen talent. Avoid having them wear colors that blend in with the background.
- Consider muted colors rather than full-intensity hues. It’s easier on the eyes, and gives your video a more professional quality.
- For color ideas you can consult these web sites:
Principles of Video Design: Color
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